Making your product, platform or content feel like it was built for Turkey
Localisation goes beyond translation. It’s the process of adapting software, apps, platforms and digital content so they feel native to a Turkish audience — correct date, currency and number formats, culturally appropriate imagery and tone, UI strings that fit character limits, and phrasing that reads naturally rather than “translated.” I provide full English to Turkish localisation, working directly in CAT tools, TMS platforms, and CMS/software strings files, alongside translation memory and glossary management to keep everything consistent as your product grows.
This service covers software and app UI, e-commerce platforms, technical products, and marketing or corporate content that needs to work seamlessly for Turkish-speaking users — not just be readable to them.
What’s included
- Software, app and UI string localisation (with attention to character limits and placeholders)
- Cultural adaptation of tone, imagery references, examples and idioms for the Turkish market
- Localisation of date, time, currency, number and address formats
- Terminology and glossary creation to keep large or ongoing projects consistent
- Linguistic and functional QA on localised builds before launch
- Localisation of technical, marketing and corporate content across sectors
Recent examples of my work
- Hilton – Turkish-language copywriting and localisation for hospitality digital content
- Oil and gas sector clients – technical terminology localisation for drilling and oilfield content
- RES (Renewable Energy Solutions) – full localisation of the company website into Turkish
- J&J Lifescan OneTouch – localisation of an A-Z diabetes resource website
- Adobe – keyword and SEO-led localisation across Turkish-language product pages
- Marriott Hotels – ongoing app and website localisation using Smartling
Why work with me
I’ve localised software, apps, platforms and content since 2005, across technical, industrial, hospitality and consumer sectors — so I understand that localisation is a functional job as much as a linguistic one: strings that need to fit a button, dates that need to follow Turkish conventions, and phrasing that needs to sound native rather than translated. As a Chartered Linguist and ISO 17100:2015 qualified translator, I bring the same rigour to a localisation project as I would to a certified document.
Get in touch to discuss your localisation project — or browse my full portfolio for more examples.